I've always applauded the commercials that Coke comes out with. They seem to always switch a nerve deep inside that triggers some sort of emotional connection. Whatever it is, it works, and it keeps me buying coke, and loving their commercials. What you have here is a spot for Coke Zero ANNNNND for their zero calorie drink. It's done in true Coke fashion, and filled with common Coke occurrences as seen in other Coke commercials. The only thing it's really missing is the polar bear...but then again, you wouldn't see the polar bear in a commercial for Coke Zero now, would you?