Wednesday, June 23, 2010

There is no way you are putting a giant pretzel inside me!


I can't stop laughing over this new spot for M&Ms!  It was created by BBDO New York, the advertising agency for M&Ms since 1995.  This new spot that brings back Orange, the M&M "spokescandy" is very well done, and hilarious.  

Orange and his newly acquainted friend Mr. Pretzel are surrounded by scientists trying to figure out a way to get Mr. Pretzel inside Orange.  The spot is looking to advertise M&Ms newest candy to hit the stores the "Pretzel M&Ms".  

After failing over and over, Orange can't seem to convince those behind this new line of M&Ms not to go ahead with their evil plan.  Mr. Pretzel even humorously responds with "Listen buddy, I'm not too thrilled about this either".  The spot eventually ends with an X-ray showing Orange and Mr. Pretzel right inside of him. 

These types of spots have certainly been a trend with M&Ms in the past.  The agency tends to always use these humorous characters to advertise their products.  In addition to that, M&M also does a great job with getting consumers involved by even allowing them to create their own self as an M&M!  

What do you think?



Anyways, why not take a look at the spot yourself and let me know what you think! 


~Until Next Time~

WIM


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