Thursday, October 29, 2009

There's a map for that vs. There's an app for that!

I've been wanting to post this for a few days and I'm sure you have seen these commercials a number of times. But....while I was watching TV last week I saw a Verizon commercial that sounded eerily familiar to a very popular commercial that came out a little while ago. What's funny about these two commercials is that as Verizon makes jabs at AT&T's spotty coverage, Apple comes out with how great the iphone is on the AT&T network! Anyways, found that funny. Here they are and I'll let you make your own decision!

Wednesday, October 28, 2009

Microsoft Opens First Retail Store

So it seems like Microsoft is trying everything it can to achieve the success Apple has had. Microsoft recently unveiled plans to launch a series of retail stores which strongly resemble the popular Apple Store layout. I think we all know how cool the Apple Store is but the Microsoft Store? The name already doesn't generate a lot of appeal. Microsoft's first store is going to be opened in Scottsdale, Arizona and will feature interactive technology and a sleek modern design. These stores are going to have massive LCD screens that display scenic panoramas as well as Microsoft products. In addition to this, there will be PCs set up with Zunes, Xbox consoles and headphones are available for visitors to try out...sound familiar already? Actually..why don't you just take a look at the photo below and take a look yourself.

The major difference that Microsoft will have over Apple is that they will have a “gaming zone” that offers giant screens on which customers can play popular games including Rock Band and Halo.

BUT even this really does not provide Microsoft with any kind of distinct advantage. If Microsoft is really trying to show that they are better than Apple why copy them? If anything don't imitate it but do it better. Anyways, I'm excited to go check out one of these stores when they start rolling them out to more locations, and when that happens I'll make sure to post my review!

If you feel like reading the rest of the article visit BrandWeek!

Thursday, October 22, 2009


TWTR CON 09, originally uploaded by westlingk.

Sent from my Verizon Wireless BlackBerry

Bottle Bank Arcade Machine

As promised here is the second video from "The Fun Theory" called "Bottle Bank Arcade Machine". The purpose of this video was to show how many of us return our plastic bottles and cans. Noticeably fewer recycle their glass. Maybe that's because we don't get any money in return, as we do for cans and plastic. Can we change this attitude by making recycling glass fun to do? So you are not just rewarded with a good conscience, you also get a smile. See the results here.

The World's Deepest Bin

So you thought that the Escalator's vs. Stairs was funny, you will LOVE my next two posts. I ended up finding out that The Fun Theory actually has their own website! So after taking a look at the site, I found out that they have some other creative videos and thought I would share them! Anyways, to begin with..this first video is called "The World's Deepest Bin"...ENJOY! Remember to leave your comments and let me know what you thought!

To throw rubbish in the bin instead of onto the floor shouldn’t really be so hard. Many people still fail to do so. Can we get more people to throw rubbish into the bin, rather than onto the ground, by making it fun to do? See the results here.

At the Twitter convention

At the Twitter convention, originally uploaded by westlingk.

Sent from my Verizon Wireless BlackBerry

Tuesday, October 13, 2009

Cisco and The Future of Shopping

Try on the latest innovations from Cisco, and see how the changing room is really changing.

Monday, October 12, 2009

Instant Starbucks: What the Drinkers Say

The retailer known for its barista-brewed beverages rolls out instant coffee, and New Yorkers are warming to the new product. Simon Constable tastes and reports.

Remember to Relax Responsibly

Remember to Relax Responsibly, originally uploaded by westlingk.

Sent from my Verizon Wireless BlackBerry

Ad: Chili Brings Back 'Baby Back Ribs' Jingle

See Chili's new ad, featuring its popular "baby back ribs" jingle. The ad campaign launches Oct. 1. Video courtesy of Chili's.

Ad: Wendy's High-Stakes Ad Blitz

See a commercial from Wendy's, which is launching high-stakes ad blitz emphasizing freshness and quality.

Friday, October 9, 2009

Just follow the ARROW!

Just follow the ARROW!, originally uploaded by westlingk.

Sent from my Verizon Wireless BlackBerry

Escalator vs. Stairs - The Fun Theory

With obesity rates rising around the world and especially in the US, it wouldn't hurt to move those little (or big) feet of yours up some stairs once in a while. Here is a clip on how to make taking the stairs fun! It is a pretty creative spin and it wouldn't hurt for companies to look into doing something similar once in a while!

Warning: Smoking Can Seriously Damage Your Health

Watched this clip this morning and found it pretty damn amusing haha. The campaign is to stop smoking and they have a pretty direct way of telling you what will happen if you don't!

Thursday, October 8, 2009

Short Video at the Starbucks VIA Taste Challenge

I recently took the Starbucks VIA Taste Challenge but lost! I personally think they water down the real coffee so you think that the VIA is stronger than it actually is! Anyways, here is a short video from the challenge in Bethesda.

Lighting Up

Interesting print ad called "Lighting Up"

What do you think? Effective?

Tuesday, October 6, 2009

The Art of Can

The Art of Can, originally uploaded by westlingk.

Sent from my Verizon Wireless BlackBerry

Thursday, October 1, 2009

Social Media Revolution

What's in a new logo?

Found this great article on "what makes a logo" on Yahoo! Finance If you're interested I would def. read it! In the meantime, check out some of these logos and see the change that they have gone through! Remember to comment and follow to keep up to date with World in Motion!