Wednesday, November 18, 2009

John Gerzema: The post-crisis consumer

Here is an interesting video brought to you by TED. John Gerzema says there's an upside to the recent financial crisis -- the opportunity for positive change. Speaking at TEDxKC, he identifies four major cultural shifts driving new consumer behavior and shows how businesses are evolving to connect with thoughtful spending.


1 comment:

  1. Interesting video. I really can't see the economy improving in the imminent future though...oh well

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